🤍 BLACK FRIDAY SALE: 20- 40% OFF SITEWIDE + REWARDS YOU CAN'T BUY 🤍
🤍 BLACK FRIDAY SALE: 20- 40% OFF SITEWIDE + REWARDS YOU CAN'T BUY 🤍
That’s a fairly bold little statement.
Let me clarify by adding in numbers, at equestrian events. Still too bold?
Let me clarify even further by adding excepting perhaps rodeo and cattle events.
As horse owners, women outnumber men 5 to 1 in Australia. Actually, according to research it’s a little more than that. Women represent 83% (Smyth and Dagley, 2015 ). Let’s make a presumption a good portion of those horse owners ride their horses.
Probably neither you nor I needed a research paper to tell us what a visit to any local equestrian event or horse riding clinic on any given weekend would – regardless of whether it be anything from Classical Dressage through to Natural Horsemanship. You may even notice that the majority of those women are … women of age (?), let’s say, women over 40.
If we can agree that most of these horsewomen are non-competitive riders and are ‘of age’, the question is, ‘what are they looking for in equestrian wear?’ Probably not jodhpurs, however they probably find themselves in jodhpurs of some description, or jeans because of the lack of an alternative.
I’ll go one step further and say, she’s not looking for ‘fashion’ either.
I’d suggest that she already knows exactly who she is (and who she isn’t), and that includes knowing her own style. She’s done with fashion, and let’s face it, most equestrian wear is designed with women somewhat younger in mind. Flick through any magazine and you’ll see it for yourself.


I know from research (and my own experience) that first and foremost she’s looking for functional riding pants, without compromising on style or comfort. Riding pants that are flattering and can be worn to her own personal style. And she wants quality.
By now, she’s done keeping up with trends and her focus is on her horsemanship and riding.
She also wants practicality. She wants to dress for the day and be dressed for the day, not have to change into jodhpurs to ride and change out of them to go to the shops or meet her friends for coffee.
Am I speaking your language? Could this be you?
I have an alternative for you. Not jeans, not jodhpurs, but purpose-built riding pants, with all the features of a quality jodhpur, all the style of a fine pair of jeans and all the comfort of riding tights.

What’s the best horse riding pants for women over 40?
It’s a bootleg jodhpur and here’s my advice on styling them.
Wear them in a solid colour. No patterns, no stripes, just solid colour or tonal. Not too wide in the leg – they’re riding pants afterall. Not too narrow either – otherwise you may as well wear a jodhpur. Just wide enough to create a flattering line. Narrow enough to avoid bulk at the lower leg. It’s a goldilocks thing – you need them just right.
Wear them as a fashion basic and consider them the equestrian equivalent of your little black dress.
You’ll find the perfect pair at Ride Proud – Bootlegs for Equestrians. The website is dedicated to offering this flattering alternative and we pride ourselves on offering personal service including 1:1 telephone consultations. I’m here to help you find the best fit and style suited to you.
And what to team them with?
Any damn thing you like in my opinion. It’s your horse, your ride and your style.
You’ll find some equally thought out riding shirts on the website. Again, they’re plain colours and loaded with features. We’ve got great riding shirts, but really, we’re all about the pants.

PS: This is, of course, my opinion only. (It's only one I can truly share with you). If you're a woman over 40 and don't fit the woman I've described, All the Power to You. If you're comfortable in joddies and you're rockin' them, I'm cheering for you.
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I waited for the Windborne shirt to come back into stock for my size. Colleen sent me an email to let me know it back in stock. I took the opportunity of buying a bundle, which when I went to the checkout got the choice of free gift, I selected the socks.
The clothing arrived withun a few days, I was stoked the Windborne riding shirt is more colorful and the print is just beautiful to look at.
Love how with the thumb holes, the back of your hand is protected from the sun. Generally I don't wear long sleeves riding as at times the sleeves are too long and get very annoying.
The Ride Proud definitely lives up to it's name, as I certainly Ride Proud with the Windborne shirt. ❤️
Lovely shirt. The pattern is beautiful and the material is so nice and smooth. My new favourite
Fits great and quality is beautiful. Thanks so much
I got a bundle with the compass tights. Generally tights are lightweight. To my great surprise when I received the compass tights they were not made of light weight material.
The first ride in these tights I was totally sold on them, very comfortable with pockets with small discreet zippers on the pocket. Which was great to put my phone in and my vehicle keys in these pockets zip them up, and I won't loose them.
Fit was like they were made for me, very comfortable, and felt great against my skin, the boot cut gives the overall impression of elegance. Combined with long sleeve riding shirt, felt I was over dressed out trial riding.
Just love my new riding top, buttery soft fabric which is light and breaths and such a soft pretty pattern. Love wearing it, thank you
I can’t say enough good things about this shirt. The quality is amazing, true to fit, in love with the print, and very stylish and comfortable.
There’s are my absolute favourite riding pants and I since I discovered them I haven’t ridden in anything else since. Super comfortable, perfect pockets, incredibly flattering and they wash and well so well that they last forever… and with #horsegirl math that means that they’re they’re so economical that they’re basically free!
I love my new riding top which is not only very pretty but comfortable and easy to care for. I’ll be out riding with my Granddaughter and will certainly feel good as we enjoy making memories together on the trails….
Absolutely love my new riding pants. They are so comfortable
Love this shirt, amazing fabric and quality, it looks lovely on, so many people have asked where I bought it, thanks so much! True to size as well.
Super comfortable fit with elasticized durable fabric! Appreciate the recommendation to size down for a fitted look for us ladies and remain on par for a male's fitting! Hubby is most impressed!
Received my package a day earlier than expected by AustPost. Both items were beautifully wrapped in tissue paper. Felt more than ‘just a customer’. Tights fitted just right and shirt felt great not clingy. And love the print. Would highly recommend to anyone to try at least one of your items. Plus easy to return if sizing not quite right. Looking forward to stepping out in style, even if I’m just mucking out the horse yard!! Thanks Colleen
My shirts arrived today and I can say I was so very very pleased . The quality and the texture of the material is above the rest. So excited to show them off. Thank you for a comfortable and stylish blouse.
Best riding pants ever!! My horse even complimented me on these pants. Of course my horse is very partial but knows what makes me happy will make her happier.
Great customer service. I won an encouragement award at a working Eq competition. For a complimentary riding shirt. I went onto the site, and oh my what a great range of riding pants and shirts.
I then saw the bundle deals, so went through those, realized the sizing is different depending on the garment . I contacted Ride Proud and Colleen responded, as I figured I would get a bundle deal and pay the difference. Which Coleen was so helpful, I really like the Windborne riding shirt, but out of stock. Got the Mythos with the wine coloured riding tights.
They were sent in an Australia Post satchel, which arrived rather quickly, they were individually wrapped with paper similar to tissue paper. I tried them on. Colleen nailed the correct sizing for me. I am used to riding tights that are thinner. Pull these ones in, and loved the quality of the material and even better super flattering.
I forgot to add the rider socks to my order as a free gift. Colleen fixed it up for me.
Great to deal with, I plan to buy the Windborne riding shirt, when my size comes back into stock.
100% rating for ride Proud, which I certainly will be doing that.
Cheers Wendy
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